How colours can affect human psychology?
September 28, 2017
What is colour psychology? Colour psychology is the study of colour’s impact on human behaviour. It aims to understand why and how different hues affect our feelings, behaviour, and decision-making processes. It’s used in many fields, from branding and marketing to interior design, art, and more, to use colour optimally to reach a certain goal. For example, how would you feel going to sleep in a bedroom filled with pale, neutral colours? Would a room paint with purple walls make you feel...